Paul Manafort, Michael Cohen, someone's lost cat and Post Malone.
Most Americans pay at least a little attention to current events, but they differ enormously in where they turn to get their news and which stories they pay attention to. To get a better sense of how a busy news cycle played out in homes across the country, we repeated an experiment, teaming up with YouGov to ask 1,000 people nationwide to describe their news consumption and respond to a simple prompt: “In your own words, please describe what you would say happened in the news on Tuesday.”
The limitless amount and reach of information is raising questions about our ability to search, sift, and synthesize to see what is important and worth our attention.
The challenge is that we all inject the belief systems of our “tribes” into these discussions, without thinking about the larger impact, or possible solutions…or if this is a problem. The big takeaway is that general citizens are overwhelmed, and do not know who/what to trust. They also are annoyed when they tune in to their media “channel” of choice, and they hear differing opinions and arguing. Would much rather hear one story and consensus.
The top level reporting on this is very interesting:
Half of Americans say news and current events matter a lot to their daily lives, while 30 percent say the news doesn’t have much to do with them. The rest aren’t sure.
A quarter of Americans say they paid a lot of attention to the news on Tuesday, with 32 percent paying just some attention, 26 percent paying not very much attention and 18 percent paying no attention at all. Forty-seven percent thought the news was at least a little busier than average.
Of those who paid any attention to the news on Tuesday, 32 percent spent an hour or more reading, watching or listening. About 23 percent spent 30 minutes to an hour, 18 percent spent 15 minutes to half an hour, and 21 percent spent less than 15 minutes.
Just 15 percent of those who paid any attention to the news Tuesday have a great deal of trust in the media to state the facts fully, accurately and fairly. Thirty-eight percent have a fair amount of trust, 28 percent don’t have much trust in the media, and 11 percent have none at all.
Those who followed the news on Tuesday were most likely to say they had gotten their news from an online news source (42 percent) or local TV (37 percent), followed by national cable TV (33 percent), social media (28 percent), national network news (23 percent), radio (19 percent) and conversations with other people (19 percent). The least popular source was print newspapers and magazines (10 percent).