Unknown Tech Brands Aren’t Like Groceries. Don’t Just Grab Them.

It’s time to stop using technology and the internet as though you were shopping at a supermarket. In a grocery store, you can reasonably assume that the food labels are accurate and the products safe to eat, because the food industry is heavily regulated. The handling of personal digital information, in contrast, is loosely regulated. There have been scores of obscure companies baiting you with products that purport to improve your life — but actually capitalize on your data.